Walk around your neighborhood or town and I’m sure you’ll see tons of great local businesses with terrible design. However, with increasingly easy-to-use tools like Adobe Illustrator, Venngage, Stencil, and Visme, just about anyone with a creative mindset and a good amount of motivation can start making money online by being a graphic designer for local companies.
The idea of making millions off of videos the way YouTubers like PewDiePie famously have certainly seems like a pseudo-new-American Dream. And while not all of us will reach internet stardom with our videos, it might be worth looking into how you could make a few dimes from the popular platform. So, how do you make money from YouTube, and what will you need?
Do your friends look to you for advice on things you're passionate about, such as which car to buy, how to repair appliances or how to make a killer cheesecake? Whatever your area of expertise, if you are also a seasoned writer with an infectious enthusiasm for a particular topic, consider becoming an online expert guide. Guides are freelancers with an ability to communicate well and good grammar and spelling skills.
I’m sure you have seen a viral YouTube video. They come in all shapes and sizes—from super popular songs like “Watch Me (Whip/Nae Nae)” to a funny grumpy cat, someone falling down, or even something completely off the wall like Ylvis' “What Does the Fox Say?" video. What do they all have in common? Well, these posters all made a ton of money on YouTube when their videos went viral.
If the answer to each of these questions is a resounding yes, rather than jumping to conclusions immediately, take time to research whether or not others are out there making a sustainable affiliate income from products and content in this niche. In a sense, competition is a good thing here—it'll help you validate your idea and prove that it's worth of building a business around.
Last but not least, you can also earn money online by building an online community, although the monetization strategies you can pursue will vary a lot depending on your goals. You can build a community with a blog, for example. You can also build an online forum and charge people for membership. You could even build up a Facebook group and use your influence there to sell and promote products.
Photographs. Because your customers won’t be able to touch or hold your items, you need to give them as much of a visual feel for the products as you can. You’ll do it with photographs – but not just any photos. They have to be pleasing to the eye and make the item look fantastic. You’ll have to learn the art of photography, and if you can’t get the hang of it, you’ll have to hire someone to do it for you. Yes, it’s that important.
One of my YouTube Channels happens to provide valuable video content for this specific audience. This channel teaches business owner how to organize their finances, track their expenses and save money on taxes. Any company who is trying to reach business owners would love to place their ads on my channel because we both share the same demographic. The people who view my channel are their potential customers.
Starting a podcast, like making a YouTube channel or blog, comes down to telling interesting stories and building an engaged audience. I’m probably sounding like a broken record by now, but you need a niche that you’re interested in and there’s already a demand for. Come up with a list of topics you’d like to talk about and then search iTunes charts, Google Trends and other podcast research sites like cast.market to see what’s currently out there and popular.
After all, relatability is a YouTuber’s greatest asset — along with a willingness to keep plugging away. “If you’re passionate about it, you really increase your chances of success,” says Asano. “It’s a lot of work. To produce just one video, you need camera equipment, a computer to edit it on, and time. And if you’re just starting out, you’re not going to get paid for a while because you need to build your subscribers. Don’t do it because you think you’re going to make an easy buck, because it’s not.”
You have likely heard of subscription boxes such as Birchbox and Julep. While almost anyone can start a subscription box service, they can be incredibly labor-intensive and the profit margin usually isn’t so great for those operating on a small scale. Did you know you could start a subscription for your knowledge that’s almost pure profit? With sites like SubHub, you can offer a monthly membership offering anything from meal plans to workout plans to crocheting patterns and beyond. The sky is the limit. You do need to provide new content on a consistent schedule to keep your customers happy. But if there is something your friends are always looking to you for new ideas, you may have an easy little side business on your hands.
Unfortunately no successful internet marketer is going to "take you under their wing" for a slice in your profits. I understand in an ideal world this seems like a wonderful scenario...for you. But honestly isn't the best deal for the more experienced marketer simply because you're literally not worth their time, because time is money, and you don't have any money or the money required to buy their time.
Scenario 2 You make a video teaching people about home loans that gets 10,000 views, of which your ad Click Through Rate (CTR) is 0.8%. Meaning 80 people clicked the ad. If the CPC is $17.63 the total advertising dollars the total advertising made would be $1,410. Google keeps around 45% leaving your payout $776. This gives you about $1 per 13 views.
Finances. You need to be good at quick math and be able to make quick decisions. You have to be careful how much you pay for a book, and then keep careful track of the expenses involved in selling it. For instance, when you sell on a website, they’ll take a commission from the sale. In addition, some sites, like eBay, will charge you a listing fee for each book. If you request that your money be deposited via PayPal, then you’ll be charged a transaction fee per book. If you’re not careful, the fees will quickly negate your profits.
Exposure is key to any component of a marketing strategy. By having affiliates, you can have your product or service held out for the online world to see. And by staying present on appropriate sites, your exposure will increase exponentially by staying in tune with the correct, targeted demographics. Exposure also allows you to build an image and brand name. Building those allows you to leave a lasting impression on prospective customers so that they are more likely to come back and make a purchase. And because it leaves a lasting impression, that means it is likely to be spread to others through the Internet and even word of mouth. Is affiliate marketing right for your business? This EBook will solve all your problems.
If you are writing online your posts should be brief, clear, checked for spelling and grammar and consistent. Your blog may not have broad appeal if it has limitations in these, so your EBooks and public posts can benefit from a professional proof-reader, or extra classes in English, whether it is your first language or not. Whether you write a blog, a book or anything else, your only tool to deliver your message is language, and you should gain all the skills you can with it. If you don’t have time for this, use the services of someone with the best language skills you can find.
Another suggestion is leveraging the marketplaces out there. This is great if you suck at selling and marketing because you're tapping into existing traffic sources. Think: Amazon, iTunes for apps, podcasts, music, Udemy for info products, Zazzle for tshirts, Etsy for handmade things. There are so many marketplaces out there. I would honestly select a marketplace based around something you're interested in. Make some money there. Then create a course about your success and results and then eventually sell that course on your own site or platform, then proceed to reach out to bloggers, and podcasters to give them content, and create your own buzz. It's pretty simple to engineer your own success and fame, but it does take some effort.
Next up you’ll want to become a YouTube Partner. This isn’t as hard as it used to be. In the past, to become a YouTube partner you had to have some 15,000 hours of your video watched at any point in time. The benefit here is that you can upload more than 15 minutes of video, which may help on some video projects. You also get analytics tools and some more advanced editing tools.
Google has a few different options for expanding YouTube. One is a monthly subscription to view an ad-free version of YouTube with additional exclusive videos that non-paying users can’t access. In Autumn 2015 the company rolled out YouTube Red — a subscription service that allows watching ad-free videos and listen to music without interruptions for $9.99 a month. YouTube Red that was probably intended as a competitor to Netflix, also includes original shows and movies. Around the same time, the company launched YouTube music app, which is free with ads, but offers an enhanced music experience if a consumer is simultaneously subscribed to YouTube Red.
Service. Another key aspect of successful B&Bs is the level of service that the hosts provide. You’re not just offering room and board, but an experience. If they need help planning a day seeing the sites, offer to sit down with them and help them plan their itinerary. If a businessperson needs copies for a presentation, offer to go and make them. Remember, your job as host will be to make your guests’ stays as comfortable and pleasurable as possible. If you succeed, they’ll remember you the next time they travel through your town.
If you're looking to address some immediate financial needs, then the app economy is likely right for you. Thanks to the global sharing phenomenon, launched in part by our smartphones and ever-burgeoning global connectivity, you could easily opt for some quick active income by using well-known apps. From ride sharing to deliveries and even quick tasks, there's an app for that today, as the saying goes.