It's NOT easy, but it is very profitable if you know what you are doing. And yes, there is a good potential for passive income. I find most Internet Marketing coaches are bogus, and just want your money. I learnt from someone of very high integrity called Eric Holmlund and he offers is teaching 100% free. His main angle is marketing digital products. I wrote my impression of him and his tips here if you're interested
Knowing who you are and, perhaps more importantly, who your audience is will make you attractive to advertisers, sponsors and partners outside the YouTube sphere, experts say. Make sure to also set yourself up as someone who is "brand safe," says Tyler Vaught, head of Niche, Twitter's service that connects creators worldwide with brands to develop branded content. That could mean not using profanities, avoiding charged political topics and dodging drug references and other controversial topics on your channel.
Food. The second word in “Bed and Breakfast” is just as important as the first. Some B&Bs have tried to serve their guests muffins, juice, and coffee in the mornings, but the most successful hosts understand that the breakfast they serve will make a lasting impression on their guests. You can get creative and serve the type of breakfast traditional for the area that you’re in. For instance, if your home is located in the South, then eggs, grits, and biscuits may go over well, while Southwest guests may appreciate a traditional Tex-Mex meal. Whatever you decide, make it memorable and make sure that your guests feel welcome and appreciated. Make it memorable, and they’ll spread the word for you.

pro tip: don't get sucked into all the shinny objects IM people like to sell because it's usually just an expensive distraction at best. Use common sense at all times. Having said that... don't be too closed minded because they're is that 10% that can take you to the next level. The real trick is knowing the difference which is part experience and part having a good mentor.

Based on the comments I see there’s a lot of people missing the entire point of the Article. This post was not written to teach you math, it was written to show you how you can make more money on YouTube. Even if my math formula was 1+1=5, it still doesn’t change the fact that you get paid based on the engagement of the ad, NOT how many views you have.
Actually Nunya, Jafar’s English is very good, with only a few very minor errors, and far better than most English speakers. It is simply not true that you can “barely read it”, it’s as good as yours. Most Americans, Australians and British I see online have very poor spelling and grammar, and use memorized abbreviations and SMS-speak instead wherever possible. You cannot sound as if you have something to teach people, if it sounds as if you still have to learn basic literacy yourself!
7. Turn to crowdfunding: There are two primary types of crowdfunding: recurring and project-based. Recurring crowdfunding lets contributors pay an amount they specify on a regular schedule. You’d want to maximize this type of funding in order to turn a channel into a substantial income stream. Incentives such as one-on-one video chats, private classes or merchandise can entice viewers to sign up.
How much will you make? I think my best month with Google AdSense was almost $5,000 over the last ten years. That amazing month blew my mind since it was actually near the beginning of my blogging journey. When you go from making zero to $5,000 in a month, that will rock your world. For me, it also got me even more excited because I knew there were other ways to monetize.
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